More people in the world own a mobile device than a toothbrush.
(Source: Mobile Marketing Association)
91% of all mobile phone users have their phones within arm’s reach 24/7.
(Source: Morgan Stanley)
By 2013, smartphones will be the primary way people access the Internet.
The Internet hit with a huge impact. In a short time, mobile devices are expected to overwhelm computer-accessed Internet. Attempt to reach the twenty-something demographic. Text trumps talk every time.
The correct mobile marketing tools are essential to success. Put the power in the pocket of today’s on-the-go consumers. It’s where their phones are, not their computers.